From Farm to Global Market: Philippine Agricultural Products Shine in the Middle East
- Urban Farms
- Oct 15, 2024
- 2 min read
Updated: Jan 1
The Philippines recently took center stage at one of the Middle East’s largest agricultural trade exhibitions, AGRA Middle East, held at the Dubai World Trade Centre on October 7–8. 🇵🇭🌍 Filipino delegates showcased a wide range of homegrown products, aiming to expand market opportunities and highlight the innovative capabilities of the country’s agricultural sector. The Filipino Times
According to the article, “The PH pavilion showcased distinctive products rarely seen in daily life, like yellow catsup made from mangoes!” — emphasizing how Filipino exhibitors are turning abundant harvests into unique value-added goods. The Filipino Times
Assistant Secretary Genevieve E. Velivaria-Guevarra of the Department of Agriculture pointed out the importance of innovation for Filipino farmers, noting that finding creative ways to use surplus produce is key to reducing waste and boosting export potential. The Filipino Times
This participation not only strengthened international exposure for Philippine agricultural products but also provided valuable networking opportunities with industry professionals from around the world — a positive step toward increasing demand for Filipino goods abroad. The Filipino Times
Commentary
The Philippines’ participation in the Middle East’s largest agricultural trade show highlights more than just product display—it reflects the country’s growing commitment to innovation, sustainability, and global competitiveness. By transforming locally abundant produce into high-value, export-ready goods, Filipino farmers and entrepreneurs are proving that agriculture can be both creative and commercially viable.
Events like this open doors to new markets, strengthen international partnerships, and position Philippine agricultural products as unique offerings on the global stage. With continued support and innovation, the country’s agricultural sector has strong potential to expand its footprint well beyond domestic borders.
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